As the semester comes to a close (thank goodness), I’d like to take a moment to reflect on the projects that have been finished and the ones to come. I’m also going to attempt to pick a favorite, but that might be painful.
The Avicii Memorial Concert project was the first project that I came back to redo again. This project began as a discovery in freshman year, and has provided surprises during each of its iterations. Those surprises and discoveries are exactly what has kept my attention for so long, because every time I add to this project the more it teaches me how to discover ideas rather than manufacture them. This is now the third time I have enhanced this project and is by far the most rewarding.
The Daily Logo Challenge like the Avicii project also educates me as I work on it. Please take my advice when I tell you that producing a logo in a day is no easy task. With only 24 hours to work with, you have to take the information your provided to immediately go with your instinct and immediately create. I’ve always been one to overthink and overcomplicate things and this project forced me to trust my instincts and go with the flow.
In all honesty, I simply had a personal quarrel with the Brooks project that I needed to rectify. Originally, the Brooks project was assigned in Advertising Design 2, but I was unable to properly express my concept visually. I’m coming back to this project to correct my mistakes, because I believe good ideas deserve good visuals and a certain amount of dedication.
Lastly, the family font project is an idea that I thought that I had the duty to create. Some ideas are so wonderful that they deserve to be created, and not producing them almost becomes an injustice. This project will be not only be impacting myself and my portfolio, but it will be impacting my family that helped to create it. With that reasoning in mind, the My Family Font project is my favorite project so far. The My Family Font project also has more to come as I make my family’s handwriting into working font documents which makes the project all the more exciting.
Beyond the winter break, I plan on working with multi-page layouts for articles, some packaging design, and maybe even stretching my video editing muscles again. So, with that said, keep an eye out, because this is just the beginning.
yorkscreative.com 